Every Customer Record, Complete and Current
Simunix data enrichment appends verified telephone numbers, addresses and household intelligence to the records you already hold, in real time through the API or in bulk through ORBIS.
Request a DemoWhy Data Enrichment matters
An incomplete record is a quiet liability. The missing telephone number is a customer you cannot contact, the absent postal address is a policy document that cannot be despatched, and neither gap announces itself until it costs something.
Most databases hold thousands of these gaps. Customers supply minimal details at sign-up, records age from the day they are created, and internal systems rarely agree with one another about which version is right.
Filling the gaps manually does not scale. What data teams need is an authoritative external reference, current, UK-wide and accessible both record by record and across an entire file.
How Simunix solves it
Enrichment runs in real time, at the moment a record is created or used. One call to the Simunix API, with 50+ UK data methods spanning identity, address, telephone and company data, returns the verified detail in JSON or XML, typically in under 250 milliseconds.
Completing the record at capture means it starts life whole, with a deliverable address for the welcome letter and a telephone number that rings first time. The same appending runs in bulk through ORBIS when a backlog needs working through.
The data behind both routes is the portfolio Simunix has built over 25 years, queried millions of times annually for police investigations and bank-grade compliance work. Enrichment from that source strengthens a record; weaker sources merely pollute it.
Key benefits
Complete profiles, not partial ones
A fully populated record supports every team that touches it. Service calls connect, documents reach the customer, and downstream decisions start from facts rather than blanks.
Real-time data appending
Records are completed at the point of capture in a single round trip, with sub-250ms responses keeping the journey fast. New data enters your systems already verified.
Occupant and address intelligence
Occupant data shows who shares an address and address history shows where a customer was before. Segmentation models gain verified attributes that no sign-up form captures.
Authoritative UK sources
Appended data comes from the same UK portfolio behind every Simunix product, not from modelled estimates. Every field added is one you can defend.
Ready to get started?
See Simunix in Action.
Talk to our team and find out how Simunix can reduce fraud, accelerate onboarding, and simplify compliance at your scale.